
Oakland Originals has already started to expand its reach in terms of raising money for Pitt athletes.

He also shouted out the Oakland Zoo, like Wiz Khalifa did, and referenced Damar Hamlin and Larry Fitzgerald before the song ends on the refrain. The refrain repeats “Bring them to the ‘O’,” which references the former beloved establishment on Pitt’s campus, “The Original Hot Dog,” which closed in 2020.Ĭhevy Woods references other great Pitt greats like Curtis Martin, Kenny Pickett and Aaron Donald in the second verse. The first verse features Wiz Khalifa rapping about Pitt greats like DeJuan Blair and LeSean McCoy and showing love to his hometown. The song itself is only two minutes long. It also gives Pitt fans, alumni and supporters the chance to donate to the NIL collective.
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with full NIL support and money-making potential. It will provide Pitt student-athletes, from every sport, with the opportunity to build their own personal brand through the Oakland Originals brand - through YouTube shows, clothing brands, etc.

‘Oakland Originals’ is the first NIL marketing initiative that will help student-athletes navigate NIL and provide athlete entrepreneurial development, content creation and personal branding opportunities - with both personal branding and brand partnerships. The song ‘Oakland Originals,’ is named after the NIL marketing initiative to help support Pitt athletes.
